Vintage denim, worn-in graphic tees, broken-in cowboy boots, and jackets with a previous life fill the racks at Thriftknd, a hand-curated secondhand clothing shop at 76 Main Street in the village of Sag Harbor, New York, on the East End of Long Island. Founder Brittany Rivkind personally selects the store’s pre-owned inventory, a process the shop highlights through an ongoing feature called Britt’s Picks that spotlights her latest finds, and that single-curator approach gives Thriftknd a more editorial feel than a typical thrift store bin dive, closer to a stylist’s closet than a straightforward secondhand rack. Alongside the vintage clothing and accessories, the shop stocks a smaller selection of new contemporary goods from brands including Emi Jay, DedCool, and Boy Smells, plus home and self-care items such as candles, journals, and greeting cards, so a single visit can turn up a decades-old pair of boots next to a brand-new candle.
Sag Harbor is a former whaling village turned Hamptons-adjacent destination, its Main Street lined with historic storefronts, restaurants, and boutiques that draw a mix of year-round residents and seasonal visitors from across the East End, and Thriftknd has become a regular stop on that strip for shoppers looking for something with more character than mass-market retail. The shop keeps notably long daily hours for a boutique of its size, open seven days a week from 9 in the morning until 8:30 at night, a schedule that accommodates both early browsers and the later evening foot traffic that Main Street sees during the busy summer season. That accessibility has helped the shop earn attention well beyond Sag Harbor itself, with coverage in Travel and Leisure, Newsday, the East Hampton Star, the 27East Southampton Press, and Lady and the Blog, a level of press recognition that is unusual for a single-location secondhand shop on a small village street.
What distinguishes Thriftknd from a generic thrift store is the emphasis staff place on personalized styling rather than simply ringing up whatever a customer picks off the rack. Reviewers consistently point to attentive service, describing a team that actively helps shoppers put together looks and find pieces suited to their individual style rather than leaving them to sort through racks alone, an approach that reflects the shop’s broader mission of making secondhand shopping feel considered rather than random. That mission ties back to sustainability as well: by reselling pre-owned denim, outerwear, and accessories instead of pushing new fast fashion, Thriftknd positions each purchase as a small way to keep usable clothing out of landfills, a message the shop weaves into its marketing and in-store experience alike.
Current shoppers can also find seasonal promotions, including a recent 30 percent off sale and a newly launched Eyelet Collection, updates that the shop posts regularly to keep its Main Street customer base coming back between visits. Set on one of the East End’s most walkable retail strips, Thriftknd is a Sag Harbor vintage and pre-owned clothing boutique built around hand-picked denim, outerwear, and accessories, personalized styling help, and a sustainability-minded approach to secondhand fashion that has earned it recognition well beyond its own Main Street.
