When Betty, the longtime owner of a Saint John consignment shop called My Consignment slash My Closet, mentioned in passing that she was ready to sell, she had no idea she was talking to a customer who would soon become the new owner. That customer, a self described passionate consignor of over two decades and a baker known locally as the Cheesecake Lady, saw an opportunity to reimagine the space using her background in marketing and her lifelong love of secondhand fashion. The result is The Consign Boutique Saint John, located at 11 Fashion Drive and reachable at 506-633-5092, now positioned as the city’s go to destination for circular fashion and home aesthetics.
The shop’s own motto sums up its approach: every body, every age, every budget, and every style. Racks are stocked with gently used women’s clothing, accessories, and home decor, curated with an eye for quality name brand and designer pieces rather than a bulk secondhand feel. Reviewers have called out finding recognizable labels like Free People among the racks, alongside a rotating mix of everyday and special occasion pieces, all priced by staff at roughly 30 to 50 percent of original retail depending on brand, condition, and current demand. That pricing strategy keeps the shop accessible to budget conscious shoppers while still rewarding consignors fairly for quality items.
Consigning here works on a straightforward revenue split: sellers receive 35 percent of the final sale price, with the store handling pricing, display, and sales on their behalf. Items are accepted seasonally by appointment, and inventory shifts with the calendar, with the shop noting it accepts fall clothing, activewear, jewelry, purses and bags, home decor, and kitchen and dining items as the season turns. Anything unsold or uncollected after the consignment window closes, plus a short grace period, is donated to a selected charity partner rather than simply discarded, which keeps items moving toward reuse even when they do not sell.
Hours are generous and consistent across most of the week, open Monday through Wednesday from 10 a.m. to 5 p.m., extending to 10 a.m. to 6 p.m. Thursday through Saturday, and open Sunday from 11 a.m. to 4 p.m., giving shoppers wide flexibility to browse whether they prefer a weekday errand or a weekend outing. The Fashion Drive location puts the shop within easy reach for Saint John area shoppers looking for an alternative to fast fashion retailers, and the boutique leans into that identity directly, describing itself as more than a store and closer to a community closet built around mindful consumption.
What began as one owner’s personal habit of overflowing closets and a chance conversation over a homemade cheesecake has grown into a full retail operation built on sustainability and community. The Consign Boutique Saint John gives both sellers and shoppers a practical, values driven alternative to disposable fashion: a Saint John consignment shop where quality secondhand clothing, accessories, and home decor get a second chapter, consignors earn 35 percent of every sale, and unsold goods are donated rather than thrown away.
