Tucked into Unit 14 of the Midtown Mall at 5115 49 Street in downtown Whitecourt, Twice is Nice runs on a simple exchange: donate or shop secondhand goods, and the proceeds keep a local shelter’s doors open. The store is the retail and fundraising arm of Wellspring Family Resource and Crisis Centre, which supports people in crisis across the Whitecourt area, and every purchase made here, from a stack of paperbacks to a flat screen television, helps cover the costs of that work while also creating local opportunities for employment and volunteering.
The shop’s shelves rotate through gently used clothing, household items, books, toys, and televisions, though not every electronic makes the cut. Twice is Nice accepts flat screen TVs only, and does not take major appliances, mattresses, car seats, or helmets, a policy clearly posted so donors know what to bring before making the trip. That selectivity keeps the floor manageable and the merchandise genuinely usable, rather than turning the store into a dumping ground for items that cannot safely be resold.
Twice is Nice is open Monday through Saturday from 10 a.m. to 5 p.m., with donation drop offs accepted during those same hours, making it a dependable weekday stop for Whitecourt shoppers and donors alike. The store sweetens repeat visits with a rotating slate of promotions: Bag Sale Days let shoppers fill a 25 liter bag with clothing for 10 dollars, Fab Fridays knock 25 percent off anything still carrying its original tags, and a monthly Senior’s Day on the first Tuesday gives customers 55 and older 10 percent off their purchase. A loyalty program rewards the most frequent shoppers further, offering 50 percent off a customer’s eleventh purchase, a small but real incentive to keep coming back rather than shopping elsewhere.
For a town the size of Whitecourt, a resale shop tied directly to a crisis shelter carries extra weight. Every dollar spent at Twice is Nice is a dollar that does not need to be raised through a gala or a grant application; it comes from neighbors buying jeans, mugs, and toys they would have bought somewhere else anyway. That model also gives people going through a hard stretch a place to shop with dignity and a place to potentially find volunteer hours or short term work experience through the store itself.
Reach the store directly at 780-706-3181 for questions about hours, donations, or what the shelves currently hold. Located inside the Midtown Mall alongside other local businesses, the shop benefits from foot traffic that a standalone storefront on a side street might not see, giving Wellspring’s mission a visible, everyday presence in the middle of town rather than tucking it away somewhere shoppers would need to seek out deliberately. For a rural service area like Whitecourt, where crisis shelters often struggle for consistent funding, that kind of steady retail visibility matters as much as the dollar totals from any single sale.
Twice is Nice sits at the intersection of everyday bargain hunting and direct community support: a Whitecourt thrift shop inside the Midtown Mall where secondhand clothing, books, toys, and housewares fund the ongoing work of the Wellspring Family Resource and Crisis Centre shelter.
